Choose for your workflow

A CRM comparison that starts with your team.

Compare the work you need to do, the features you’ll use and the full team price. Fulcrum brings core CRM and your selected industry tools into the same workspace.

Fulcrum’s offer

$10 AUD / user / module / month

Three-user minimum. Core CRM and required dependencies included. Add a second selected module for another $10 per user per month.

Calculate your price

What you pay before GST

  • 3 users, one module: $30/month
  • 3 users, two modules: $60/month
  • 10 users, one module: $100/month
  • 10 users, two modules: $200/month

AI/voice usage and any agreed migration or custom implementation work are separate.

HubSpot

Free tools plus Starter, Professional and Enterprise editions. Paid Sales Hub plans use seats.

Consider it when you want connected sales, marketing and service products.

What to compare

Check the edition, paid seat types, other Hubs, onboarding and AI credit allowance you need. Introductory offers and billing terms can change the total.

Official HubSpot pricing ↗

Salesforce

Multiple Sales editions with different features and add-ons.

Consider it when your sales processes call for extensive configuration and a wider enterprise platform.

What to compare

Price the edition and add-ons for your actual workflow, plus any implementation work. Do not assume every team needs an enterprise tier.

Official Salesforce pricing ↗

Zoho CRM

A free edition for three users, plus paid editions with additional capabilities.

Consider it for a small sales team or a business evaluating the wider Zoho product range.

What to compare

Compare the free edition first, then paid features, regional prices, monthly versus annual billing and any other apps required.

Official Zoho CRM pricing ↗

Official pages checked 1 October 2026. Vendor prices can depend on country, currency, billing term and promotions; follow the links for a current quote. Free or entry-level plans may cost less than Fulcrum. These products do not have identical features.

Bring one real workflow to your demo.

For real estate, follow an enquiry through a listing and buyer follow-up. For construction, follow a job through its materials and stock requirements. For sales, follow a lead to a qualified deal. For project management, follow a brief through tasks and delivery. Ask each provider to demonstrate the same work and quote the same team size.

Discuss your setup →